BJMC is a 3years full time degree course. Among the most sought after undergraduate degree programmes these days, the Bachelor of Journalism and Mass Communication is a three-year course open to all students who have completed class 12 and nurture a passion for the fast growing media industry. The course begins with an introduction to the field – the principles and history of communication, comparing local and global media, and basic concepts and technology involved. In the second year students learn about print and television media, as well as advertising, some of the most popular career choices in the industry. The course also includes modules in new media, radio journalism, event management, and public relations. In the final year students also learn about important media trends and laws, and complete an exhaustive project.
The degree course provides the students with basic journalistic skills in various mass media, to expose students to recent developments in media issues and media research, to strengthen the foundations for various technologies involved in mass media like computer applications, respective software and hardware in print, radio, television, internet and the likes. This program would enable the students to work in various media like print, radio, television, internet, and in related fields. Students can start a full-fledged career in journalism or venture into freelancing.
BENEFITS OF BJMC –
The pursuers may have a dynamic and promising career in the world of communication. A successful student can look forward to working in the field of advertising, event management, public relations, films, televisions, publishing, journalism, editing, direction, etc.
HOW IS B.J.M.C. JOURNALISM & MASS COMMUNICATION COURSE BENEFICIAL?
| The Degree Course trains the aspirants regarding editing, writing, photographing etc. |
| After completion of the course the candidates can go for higher education if they are interested. Students can also find employment with newspapers, periodicals and magazines, central information service, press information bureau, websites, AIR and TV channels. |
| They can also take up the job of writing for multimedia and the web such as writing news and other articles. |
STUDENT OUTCOMES
| By the time the students graduate, they will be able to demonstrate the following abilities: |
| Reporting: The ability to report in depth, using a wide variety of sources to provide context, accuracy, and balance. |
| Writing: The ability to produce stories that are clear and concise and engage the audience's attention |
| Convergence: The ability to embrace convergent media by shooting video, making photographs, and writing for and posting to the Web. |
| Role and Responsibilities: An understanding of the roles and duties of journalism in society, and recognition of the legal and moral implications of their work. |
| Synthesis: The ability to speak and write in a sophisticated way about an area of study outside journalism. |
| Creative Expression: The ability to think critically, creatively and independently and express oneself clearly, both in writing and orally |
PRACTICAL TRAININGS:
| Producing News Capsule with Live Reporting, Phone-in and PTC |
| Producing News Show with Indoor & Outdoor Anchoring in focus |
| Producing Entertainment Show and News Show |
| Reporting Assignment- Local and National Issues Both |
| News Scripting |
| Photography and Videography |
VALUE ADDED PROGRAMS:
| How to write for mass media (Television, Radio, Newspaper, Social Media etc ) |
| Movie making workshop |
| Still photography |
| Videography Workshop |
| Reporting workshop |
| Anchoring workshop |
EMPLOYMENT SECTORS
| Following industries provide career opportunities to the BJMC graduates: |
| Advertising/PR/MR/Event Management |
| Print Media i.e. Newspaper, Magazine etc. |
| Electronic Media i.e. Television, Radio etc. |
| Publishing House |
| Internet Research |
B.J.M.C. JOURNALISM & MASS COMMUNICATION JOB TYPES
| Columnist |
| Fashion Photographer |
| News Analyst |
| Public Relations Officer |
| Radio Jockey (RJ) |
| Special Correspondent |
| Feature Writer |
| Staff or Freelance Writer |
| Video Jockey (VJ) |
| TV Correspondent |
| Correspondent |
| Journalist |
HIGHLIGHTS –
| Provides placement in top media houses. |
| Visiting faculty from top channels like Aaj Tak, Headlines Today, DD News. |
| The Bachelors degree is awarded by Lucknow University. |
| Offers practical training and internship with DD news, Radio City, Darshan 24, etc. |
